ALM Distribution

Elgon I-Care colour 💜✨

I|Care is a direct, mid intensity pure haircolour cream that keeps your tone looking fresh, vibrant, and full of life, no roots, no stress, no activation needed 🙌🏼

Our ultra conditioning formula is packed with active ingredients that:
💧 Treat and nourish your hair during and after coloring
✨ Add gorgeous, true to tone color instantly
🧴 Work straight from the bottle, no mixing required

Perfect for:
🎨 Refreshing your colour between salon visits
🏡 Easy at home glow ups
🌈 Natural or dyed hair
🚫 Anyone who doesn’t need grey coverage
🫧 A fun, temporary switch up that fades out after a few shampoos

🩷🧡💛💚🤎💙💜❤️

✨ Elgon Pure Silver Mousse ✨

Keep blondes cool, bright, and beautifully soft 💜

Part of the Elgon Colourcare range, this lightweight leave in silver mousse is designed to enhance cool blonde tones while nourishing the hair without weighing it down

Perfect for bleached, highlighted, and super lightened hair, the violet pigments help banish unwanted yellow tones, revealing brighter blondes with incredible softness and shine ✨

🌱 Vegan friendly formula
💜 Violet pigments to neutralise yellow tones
🫐 Blueberry extract which will naturally combats brassiness in grey hair

For next-level neutralisation, pair with Elgon Ultra Silver Shampoo 💥

✨ AFFIXX 42✨

Meet the 42 Volume Pump Mousse!

Get fuller, bouncier hair from root to tip with Elgon’s first ever volumising mousse

Designed especially for treated hair, it boosts volume while keeping your hair soft, shiny, and full of natural movement, no stiffness, no dryness ❤️

Its ultra light formula gives you all day lift without weighing your hair down or leaving it flat! It’s completely free from alcohol, salts, and resins, so your hair stays healthy and hydrated

🌸 Infused with the Vitality Shield Complex
🍓 Fresh floral & fruity fragrance
💪 Hold factor: 42/100
📏 Size: 240ml

✨ Affixx 44 ✨

Looking for effortless hold with natural movement? This lightweight texturising spray wax gives you definition, body, and shine, without weighing your hair down!

Perfect as a soft alternative to hairspray or gel for a flexible, touchable finish

💛 Powered by the Vitality Shield Complex, a blend of Lemon Balm, Barley Sprouts & Orange Pulp helping protect your hair from heat, pollution, and damage while keeping colour vibrant and glossy

✔️ Hold level: 44/100
✔️ Works for all hair types
✔️ Dermatologically tested
✔️ Vegan & cruelty free

How to use:
Shake well and spray from 30cm away. For extra definition, spray closer (around 15cm).

Your go to for soft hold, shine, and healthy looking hair ✨

Your hair deserves a YES every single day ✨

Meet the Elgon YES Essentials Range, professional haircare designed to target every hair need with visible results from the very first use 💛

💧 YES HYDRA — deep moisture without heaviness

✨ YES SHINE — radiant, glass like shine

🌿 YES DAILY — lightweight freshness for everyday care

🥥 YES NOURISH — intense nourishment for dry, stressed hair

💨 YES SMOOTH — sleek, frizz-free perfection

From hydration to shine, nourishment to control… there’s a YES for every hair type ✨

Eight shades. One perfect match.

The REF Stockholm Colour Boost Masque is formulated in 8 shades to enhance and refresh a full spectrum of hair colours from cool platinum blondes to rich, deep brunettes.

Here's your guide to finding the right one ❤️

Hair looking greasy by day two? This one's for you...

Weightless Volume Refreshing Mousse is a dry shampoo in mousse form, absorbs oil, adds texture, and gives your hair that freshly styled lift without any washing.

Perfect for extending blow-dries, adding volume at the roots, or giving second-day hair a reset.

Think a detangling spray is just for knots? Let us change your mind.

The REF Stockholm Detangling Spray is one of the most versatile professional products in the range, working across every hair type, at every step of your routine.

Here's everything it actually does....

The secret to polished styling is layering the right products.
✨ Heat Protection Nº230, smooths and protects before heat styling
✨ Flexible Spray Nº333, adds soft, natural hold
✨ Frizz Tamer Nº130, refines flyaways and finishes the look
Used together, they create effortless styles with movement, shine, and control.

When the look has to last. 💨
Extreme Hold Spray N°525 extra lift, long-lasting hold, all-day finish. The one your stylist reaches for at the end.