Beautylax

Our world is thoughtfully joyful and intentionally extra. We’re here to make statements, leave impressions, and push boundaries on what can and can’t be done.

We've been an innovator in cruelty-free, bold, and richly-pigmented cosmetics. We make unapologetically cute makeup and believe in the freedom of limitless self-expression through makeup & beauty products. Launching our first collection of insanely bright eyeshadows in the Spring of 2019, Beautylax within months of launching had became a cult favorite of the indie makeup world. We have since expanded our collection to include various skin & hair beauty products.