Urban Pharm
Urban Pharm shrubs use good-for-you ingredients—ACV, honey, fruits, & herbs—to enliven the everyday.
10/03/2026
Shrub is very good at making simple things a little more interesting. Here are some ideas of where to use Urban Pharm in your everyday cooking & drinking:
♥️ Mignonette for oysters
♥️ Cocktails
♥️ Mocktails
♥️ Sparkling water & shrub
♥️ Splashed into savory dishes like cooked tomatoes, chicken stock, or chicken marinade
How are you using your shrub?
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September ❤️ Full of work and play, changing light, eating, drinking, making, and time with the people I love.
A favorite friend recently sent me this: What a gift this universe made us friends in this life.
I keep thinking about it. About her, and all the people who make life fuller, funnier, easier, and just better.
Here’s to pausing along the way and noticing how lucky we are.
Now, onward to Fall!
xoxo Anne
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Little things with outsized impact:
♥️ Exploring a new part of town
♥️ Backyard flowers and eggs
♥️ A neighborhood clothing swap and parking lot clothing sale
♥️ Carmelized onions
♥️ Cat-eye nail polish 💅
♥️ A talented friend being published in the NYT
♥️ Early fall light and mature flowers
♥️ Leftovers for lunch in the sun
♥️ WhatsApps with a soul sister across the pond
So much happy-making!
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09/27/2026
Negronis are definitely at the top of both of our Love Lists. 🍊
Today is the last day of Negroni Week (9/21–27), and we’re happy to raise a toast to this top-of-class cocktail. And with a rainy, cozy day across much of the Northeast, we want to remind you that it is five o'clock somewhere.
Zero proof or plenty of proof: we’ve got recipes for both on our site.
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Photo by Michael Piazza
09/27/2026
Anne’s in-laws have a special birthday tradition called the Birthday Board. Lots of candles (though we could’ve used a few more for this one!) and some very serious eye coverage for the birthday person. 🎂🌸
PS: The birthday cake was inspired by Hannah Dayton. Apple cake with miso tahini caramel. Yum!
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In the kitchen with Jill: applesauce edition!
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09/25/2026
People!!! It's happening! Our new limited edition shrub is here, and it is absolutely crazy delicious. Empress Plumand Sage. Get it while you can!
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Happy National Apple C***r Vinegar Day!
Every bottle of Urban Pharm begins with raw apple c***r vinegar from Sewall Orchard in Lincolnville, Maine, where Mia Mantello and Bob Sewall make it from Maine-grown organic apples.
It’s the foundation of every shrub we make, and it is one of those ingredients that reminds us how much the people and places in our lives (and products) matter.
Today we’re raising a shrubby cocktail to Mia, Bob, and Sewall Orchard!
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***rvinegar Sewall Organic Orchard
Let’s get shrubby in all 50 states! 🇺🇸 Only FIVE to go.
Urban Pharm has officially shipped to 45 states, and we’re on a mission to make it all 50.
Our final five:
📍 Alaska
📍 Hawaii
📍 Kansas
📍 Oklahoma
📍 South Dakota
Live in one of them? Know someone who does? Send this their way!
Place an order shipping to one of our final five states and we’ll tuck an Urban Pharm tote bag into the package. ❤️
Let’s get shrubby in all 50 states!
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04/28/2026
Urban Pharm's Gift Ideas for Mother's Day ♥️
Mother’s Day is a good excuse to pause and think about the women in our lives who have cared for us. Whether you’re celebrating a mother, honoring someone who’s been like one to you, remembering, or simply tending to your own heart, we’ve gathered a few things we love and think you will, too. Each one feels special in its own way.
1. Cotton napkins are such a perfect, quiet everyday elevation. Jill recently found these Everyday Napkins at Blanche + Mimi in Portland, Maine. If you don’t use cloth napkins regularly, consider this your signal to start.
2. An amazing candle is always a great gift. We love the Le Feu De L'Eau candle in all of its different scents (we originally found it at the incredible store Good in Beacon Hill and then at our fave Sunshine in Amagansett) and the Flamingo Estate Agrigento Olive Tree candle. Be sure to include a cute box of matches. (We love including one from our favorite restaurant.)
3. Fresh flowers are always beautiful, but we also love hand-made and hand-painted metal flowers from Gusto and paper flowers from John Derian. The craftsmanship is stunning. Anne keeps them around her house and appreciates them every day.
4. Doesn’t every mama need to get shrubby? Try to this delicious Urban Pharm collaboration with Curio Spice (and keep an eye out for another collab flavor coming soon!).
5. For a splurge, this beautiful Heritage Jewelry New York zodiac charm is next level. Both Jill and Anne have one, with birthstones set in the star signs of their children.
6. Jelly shoes! High, Low. Always fun.
7. A beautiful table setting never goes unnoticed. This Felt+Fat 7-Piece Set is well-crafted and joyful.
8. We love Ballerina Farm’s products, especially their Protein Powders and Electrolytes. Everything they make that we've tried is delicious.
Happy Mother’s Day!
XO Anne & Jill
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