Wild Roots Beauty Co.

Wild Roots Beauty Co.

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Welcome! I’m Emily, a licensed cosmetologist with over 7 years of experience & owner of Wild Roots Beauty Co.

I’m here to help you achieve your dream hair with effortless, natural, lived-in color, seamless grey coverage/blending, customized cuts & more ✨

04/21/2026

✨ GLOSS ✨

The perfect in-between appointment if you’re trying to maintain hair health + shine all while revamping your faded color!

A gloss treatment keeps your color fresh without the need for a full service:
• Enhances shine + smoothness instantly 🌟
• Refreshes or tones your color (bye brass, hello richness) ☕️
• Keeps hair healthier with minimal processing 🌈
• Soft grow-out, no harsh lines ❌
• Low maintenance and cost-effective 💰

The secret to keeping your hair looking done… without always getting it done 💚

04/02/2026

🌱 Your color doesn’t stop working when you leave the salon—what you do at home is what keeps it looking fresh, vibrant, and healthy between appointments!

Professional color is an investment, and without proper at-home care, it can fade quickly, turn brassy, or lose its shine. The right routine not only protects your color, but also strengthens your hair, extends the life of your service, and keeps everything looking salon-fresh for longer.

Here are a few simple ways to care for your color at home:

🫧 Use sulfate-free, color-safe shampoo and conditioner to prevent stripping
🚿 Wash with lukewarm (not hot) water to avoid fading
🧴 Incorporate a weekly deep conditioning mask to maintain moisture and shine
🔥 Use heat protectant every time you style to prevent damage and dullness
🧼 Limit washing to 2–3 times per week to preserve your color

A little consistency goes a long way—healthy habits at home are the secret to long-lasting, beautiful color ✨

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Telephone

Address

300 E. COLORADO Boulevard BLD 241 STE 303
Pasadena, CA
91101

Opening Hours

Tuesday 11am - 4pm
Wednesday 9am - 6pm
Thursday 11am - 5pm
Friday 10am - 3:30pm