ESTEL International
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Founded in Saint-Petersburg, ESTEL is the No.1 Russian hair care professional brand, with 2,000+ SKUs
Styling becomes art with ESTEL COUTURE PROART.
Created for professional self-expression, the line combines versatile styling possibilities with thoughtful formulas - from volume and texture to flexible hold, shine and definition. A complete toolkit for turning every creative idea into a finished look.
25/09/2026
ESTEL COLOR LIFE Contest: BLACK edition
The artwork created by Yulia Evgrafova
Smolensk, Russia
23/09/2026
Hair feeling damaged? Give it a REMOUNT.
Coloring, heat styling, dry air and other external factors can leave hair looking dull and weakened. ESTEL REMOUNT provides quick, targeted care to help restore smoothness, body, shine and a well-groomed appearance - in just a few minutes.
Its formula combines Smart Style Microemulsion Complex, ceramides, peptides and proteins to support intensive hair restoration, reinforce the protective barrier and nourish the scalp.
Professional care when hair needs a fast reset.
Hallo Herbst 🍁Hallo Trendfarben
Nuancen, die mit der Herbstsonne um die Wette strahlen. Zeig dein schönstes Strahlen und unterstreiche mit deiner Haarfarbe deine Persönlichkeit.
#2026
21/09/2026
ESTEL COLOR LIFE Contest: PURPLE edition
The artwork created by Diana Akhmadeeva
Saint Petersburg, Russia
18/09/2026
Style, care and protection in every spray.
AIREX Basic Two-Phase Hair Tonics make styling easier while providing targeted hair care:
🌸 Moisturizing - hydrates, tames and helps protect against dryness and breakage.
🌸 Vitamin-Enriched - boosts shine, volume and elasticity.
🌸 Strengthening - smooths and strengthens with collagen, keratin and soy proteins.
All three formulas help protect hair from heat and environmental stressors.
16/09/2026
ESTEL COLOR LIFE Contest: MY COLOR edition
The artwork created by Alexandra Andrienko, Victoria Nyrkova
Novosibirsk, Russia
14/09/2026
Beautiful blonde starts with professional expertise and the right color solution.
ESTEL ANTI-YELLOW offers a comprehensive approach to creating clean, radiant blonde results.
💙 ANTI-YELLOW Gel Color - corrects the lightening background and adds a pearlescent shine.
💜 ANTI-YELLOW Cream Color - neutralizes unwanted yellow tones while nourishing and restoring the hair.
The result? A beautifully clean blonde shade and radiant, well-cared-for hair.
12/09/2026
🌍 Global Hair Day goes live on September 13!
Join beauty professionals from around the world for a 25-hour celebration of creativity, artistry and hairdressing.
Watch the event live on our YouTube channel
https://youtube.com/live/rCqM9HK5STw?feature=share
One day. One global creative community. ✂️
12/09/2026
🌍 Global Hair Day goes live on September 13!
Join beauty professionals from around the world for a 25-hour celebration of creativity, artistry and hairdressing.
Watch the event live on our YouTube channel. Link in bio.
One day. One global creative community ✂️
LiveOnYouTube
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Address
Dubai
Opening Hours
| Monday | 09:00 - 18:00 |
| Tuesday | 09:00 - 18:00 |
| Wednesday | 09:00 - 18:00 |
| Thursday | 09:00 - 18:00 |
| Friday | 09:00 - 18:00 |
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