IPHM Beauty

10 places to leave your beauty business cards

👱♀️1. Local hair salons
💅2. Nail shops
👰♀️3. Bridal boutiques
🏋️♀️4. Gym/Fitness studios
☀️5. Sunbed shops
🛍️6. Clothing shops
🪩7. Club toilets
☕️8. Cafe’s/Local shops
💇♀️9. Local beauty salons
✔️10. Businesses that share your ideal client

A little tip: don’t just drop them and disappear.

Introduce yourself, explain what you offer, and look for businesses you could genuinely recommend in return.

The best local marketing often starts with a simple conversation.

Always ask permission before leaving your cards.

Reasons to follow us (or unfollow us)… 👀

If you’re a beauty professional who wants to build a business that’s trusted, professional and recognised, you’re in the right place. 🤍

Follow us for:
✨ Accreditation advice made simple
✨ Beauty business tips that actually help
✨ Industry updates you don’t want to miss
✨ Resources to help you grow with confidence
✨ Support for beauty professionals at every stage

Whether you’re already accredited with IPHM or you’re thinking about joining us, we’re here to help you build a beauty business you’re proud of. 💅

Trying to fill your diary? Stop saying “appointments available” and try these instead 👀

✨ “POV: you finally booked the appointment you’ve been stalking for weeks.”
✨ “Consider this your sign to enter your maintenance era.”
✨ “Your camera roll is about to be 90% selfies.”
✨ “Book the appointment. Become emotionally attached to the results.”
✨ “Things that just make sense: fresh nails and absolutely no plans to do the washing up.”
✨ “You + this treatment = the glow-up everyone saw coming.”
✨ “Not to be dramatic, but this appointment could fix everything.”
✨ “Your pre-holiday checklist is missing one very important thing…”
✨ “How it feels leaving the salon after saying ‘do whatever you think’.”
✨ “The appointment you book when you need to feel like that girl again.”
✨ “Future you has already booked the infill.”
✨ “Tag the friend who enables every beauty appointment.”

The hook gets their attention. Your caption can then explain the treatment, show the result and tell them exactly how to book.

Save these for your next content day ✨

How to flirt with your beauty therapist 💌

Tell them you love the results.
Book your next appointment before you leave.
Tag them in your glow-up.
Recommend them to your friends.
Trust their professional advice.
Follow the aftercare properly.
Leave them a lovely review.

And the ultimate move?

“I’ve already paid the deposit.” 😍

Supporting your beauty therapist’s business is always attractive.

Tag yours and show them some love 🤍

It started with playing in your mum’s makeup… Or braiding everyone’s hair. Painting tiny nails. Giving pretend spa treatments.

What looked like childhood fun was actually the beginning of something much bigger. ✨

For so many beauty professionals, their passion started long before they ever stepped into a classroom or salon.

It started with creativity.
With curiosity.
With a dream that never really went away.

Fast forward to today…

Those same little girls have become qualified Makeup Artists, Hair Stylists, Nail Technicians and Beauty Therapists, helping people feel confident, beautiful and like the very best version of themselves.

Because working in the beauty industry is about so much more than treatments.

It’s about confidence.
It’s about transformation.
It’s about making someone smile when they look in the mirror.

At IPHM Beauty, we’re proud to accredit the professionals who turn childhood passions into meaningful careers.

Here’s to every beauty professional who never stopped believing in their dream. 🤍

✨ Which slide felt most like your story?

Thinking about booking a course? Look for this first:

✔️It’s accredited
An IPHM Beauty accredited course shows the training provider has taken steps to meet professional standards.

✔️The course content is clear
You know exactly what you’ll learn before you book.

✔️There’s proper practical training
Not just watching and hoping for the best.

✔️You’re assessed properly
A certificate should mean you’ve shown understanding and skill.

✔️You get support after the course
Because confidence often comes after training, not just during it.

The right course should leave you feeling prepared, professional and proud to take the next step.

Save this before you book your next beauty course 🤍

What do you want to do today?
Turn your passion for beauty into something real 🩷
With IPHM Beauty, that passion can become:
✨a recognised qualification
✨a professional business
✨an accredited course
✨a trusted service
✨a career you’re proud to build

Because loving beauty is the starting point.
But the right training, support, accreditation and standards are what help you turn it into something people can trust.

Your dream deserves more than “one day”.
This could be your next step 🤍

Your talent gets clients through the door.

Your systems keep them coming back ✨

If you’re still creating policies from scratch, copying random templates from the internet, or putting them off altogether… this is for you.

Our professionally written beauty business templates are designed to save you time, help you look more professional, and give you confidence that your business has the right foundations in place.

Perfect for beauty therapists, nail technicians, lash artists, skin specialists, salon owners and beauty professionals who want to spend less time on paperwork and more time doing what they love.

Inside you’ll find ready-to-use templates to help you with the day-to-day running of your business, so you don’t have to start from a blank page.

Because building a successful beauty business isn’t just about delivering amazing treatments.

It’s about protecting your business, setting clear expectations, and creating a professional experience from the very first enquiry.

Ready to make running your business that little bit easier?

Explore our policy templates today via the link in our bio or iphmgrowthhub.com/policytemplates 🤍

Social media hacks for beauty businesses ✨

Marketing your business doesn’t have to feel complicated.

Start with these simple habits:

1. Show more than the final result
People love seeing the before, during and after. Show the prep, the tools, the consultation, the little details.

2. Answer the questions clients always ask
How long does it last? Does it hurt? What should I do before my appointment? That is all content.

3. Make booking easy
Don’t make people hunt for prices, availability or how to book. Keep your bio clear and your links simple.

4. Share your standards
Your training, insurance, hygiene, accreditation and aftercare all help people trust you before they book.

5. Repeat yourself more than you think
Not everyone sees every post. Keep reminding people what you offer, who it’s for and why they should choose you.

You don’t need to post perfectly.

You just need to show up clearly, consistently and in a way that helps people feel confident booking with you.

Save this for your next content planning day 🤍

This week we’re shining a spotlight on Hidden Beauty and the talented training providers behind the business, Shari & Tracy 💖

Offering a wide range of accredited beauty and wellness training courses, they help aspiring and established professionals build confidence, develop new skills and grow successful businesses within the industry.

Their training portfolio includes:
💅 Nail Technician & Builder Gel Courses
👁️ Lash Technician, Lash Lift & Brow Courses
✨ Dermaplaning, Spray Tanning & Body Waxing
💆 Swedish Massage & Hopi Ear Candling
🎨 Nail Art, E-File Techniques, Acrylic, Hard Gel & more

From beauty beginners to experienced therapists looking to expand their treatment menu, Hidden Beauty provides training across a variety of popular beauty sectors.

We’re proud to have them as valued IPHM-accredited Training Providers and look forward to seeing their students continue to thrive. 🌟

Show them some love below and give them a follow: 💕