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They call them GOLDEN YEARS for a reason. Skincare-infused makeup, designed to celebrate mature skin. Which is how and why Studio | 10 was born.
Very few women hit their forties, fifties or even sixties and want to look it. The home for Ageless Beauty. Discussing the latest innovations and technologies in our battle to resist time, as well as introducing professional tips, tricks and fixes of the trade, we’ll act as your guide to help you make up time in our easy to follow master classes. Also exploring how to feel the the very best version of your age with advice from our experts on all things health and beauty, diet, exercise and more.
25/09/2026
Our I-lift Longwear Kajal Liner was made for all three. It goes on smoothly without pulling, blends into a soft, smoky line, then sets and stays exactly where you put it. Add a coat of 6-in-1 Perfect Lash Mascara and your eyes are lifted, defined and ready for every party this upcoming festive season 🖤
Shop the range at 20% off sitewide now - limited time only.
24/09/2026
Finer lashes need more attention.
Our 6-in-1 Perfect Lash Mascara adds length, volume and definition, with argan oil to nourish and soften, and Capixyl® to help strengthen and condition lashes for a healthier, fuller-looking appearance over time.
The flat-edged brush lifts, curls and coats upper lashes from the root. While the finer wand separates and defines shorter, lower and corner lashes.
Choose brown for softer definition or black for more impact.
Or, shop both shades - now with 20% off in our sale!
23/09/2026
Love seeing our Peptide Serum Treatment Balm Gloss on JO - VITALITY EDITS 1963 💗
This gloss does more than add shine.
Formulated with mature lips in mind, using Palmitoyl Tripeptide-1 to support collagen production and dual Hyaluronic Acid to hydrate, smooth the appearance of lip lines and leave lips looking fuller and more defined.
Thank you for sharing, Jo! 💕
22/09/2026
Turns out your new prescription is +Studio|10 😉
18/09/2026
Friday feeling with your fave handbag essentials ✨
Tamta Mosulishvili carries her 6-in-1 Perfect Lash Mascara as well as the Lip Perfecting 2-in-1 Lip Balm and Gloss (no longer available) - we really love a multifunctional product 😉
How are you spending your Friday evening?
Why should you have to choose between coverage and skin that still looks like skin?
As your skin changes, heavier foundations can start to sit differently.
So you reach for a tinted moisturiser because the texture feels lighter and more flattering.
But then you lose the coverage.
And if you’re trying to even out pigmentation, redness or uneven skin tone, you still need it.
That’s the contradiction.
You shouldn’t have to choose between a foundation that covers and one that actually looks good on your skin.
STUDIO|10 gives you both. Coverage where you need it, with a texture that melts into the skin rather than sitting on top of it.
15/09/2026
When did “mature” become something we were supposed to soften?
Washed up. Past it. Irrelevant. Forgotten.
None of those things are what the word actually means.
Mature means developed. Considered. Grown.
Maybe the problem was never the word.
Maybe it was what beauty culture taught us to hear when we saw it.
14/09/2026
“I still want to turn heads.”
Getting older doesn’t mean wanting to disappear.
Join Studio 10 in-house MUA Josie live with Ann Jordan, , for a conversation about style, beauty and that feeling of invisibility so many women notice as they age.
Ann will be sharing the style and beauty choices that work for her now, the rules she’s stopped listening to, and the things that still make her feel like herself.
From getting dressed to doing your makeup, it’s about staying visible, feeling confident and refusing the idea that women should fade into the background with age.
Thursday 17th September, 6pm GMT
Live with Studio 10 Beauty.
It’s all about the 👏 multitaskers 👏
As many of us are multitaskers ourselves, we definitely understand and appreciate how to make the most of time and resources available, day to day.
Life’s busy. Often, too busy. But why should that mean we can’t leave the house looking and feeling great?
Check out the fabulous .nixon.beauty showcasing these everyday heroes in full action. The results are gorgeously glowy, without a cakey finish in sight.
Have you tried these yet?
Products shown:
Skin Repair Perfect Canvas Treatment Foundation -
Light
Plumping Blush Glow-plexion Highlighter & Blusher
I-Lift Longwear Kajal Liner - Mocha
If your concealer settles into fine lines, maybe it’s time for one made for your skin.
Brightening Boost Serum Concealer gives you lightweight, buildable coverage that brightens and perfects without sitting heavily around the eyes. Its serum-like texture blends seamlessly into the skin, helping the eye area look smoother, fresher and more awake. Formulated specifically for 40+ skins.
Watch as incredible bridal MUA .makeupartist shows you exactly where to place it for the most natural, brightening finish.
Save this for your next makeup application ✨
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