Benefit Cosmetics

Blush so good, you won’t be able to keep it a secret 🤩 We’re channelling our inner popstars today 🎤

We heard 2016 is back, you just HAD to be there🩷✨ #2016

Your 2025 Wrapped is in! Scroll for your Bene-playlist

One foundation. Five chats. A full-blown love story before sunset. With all that pore-loving charm, The POREfessional is smoooooth sailing (and your other foundation knows it). 🚤✨

Hold the dots and scroll to reveal the new member to the POREfessional Benefam 😘👉

At Benefit, Pride isn’t just a celebration - it’s a part of who we are! As a San-Francisco born brand, supporting the LGBTQIA+ community is woven into our DNA, and we’re loud and proud about it.

This year, we’re keeping the love going with global celebrations around the world. At Benefit, allyship isn’t a moment… it’s a movement.

So come in, be proud, and live out loud! 🩷

Did someone say “main character”? Glow-la-la highlighter is here to give you effortless radiance 🌟

✨ Light reflecting finish
🩷 Superfine, soft-silk feel
☀️12 hour long wear * instrumental test on 25 participants

Layer it, mix it, love it.

One of one 💫 Olympic gold medalist, Simone Biles, turns heads on the mats and the red carpet with makeup done by .stewart.beauty 😍
The look:
💓 The POREfessional Matte Primer
💓 Precisely, My Brow Pencil in 4.5
💓 24-Hour Brow Setter
💓 Boi-ing Bright On Concealer
💓 Hoola in “Deep”
💓 Willa Blush
💓 Highbeam
💓 BADgal BANG! Waterproof Mascara
💓 The POREfessional Power Powder
💓 The POREfessional Super Setter

💥 Step into the Voluminous World of BOUNCE! 💥
Wiggle and lift your lashes to 242% More lash volume—get ready for:

✅ Full
✅ Fluffy
✅ Lifted lashes

💄 BADgal Bounce Mascara delivers maximum volume with a lightweight, bouncy formula that lifts your lashes without weighing them down. Perfect for your boldest, fluffiest lash dreams!