Nailed It Nutrition
Plant Powered Goodness made in NZ from all natural ingredients. We have Nailed It!
15/09/2026
Here’s what collagen actually is, what the research says, and exactly what’s in our bag. Swipe through.
Collagen makes up roughly a third of the protein in your body. It’s a main structural part of your skin, tendons, ligaments, cartilage and bones. Your body makes its own, but production gradually slows as you get older. When that happens and how fast varies a lot from person to person.
Skin is where collagen gets the most attention from researchers, and it’s the reason most people try it.
The studies measure two main things. Hydration is how much moisture your skin holds, which affects how soft and smooth it feels. Elasticity is how well your skin springs back after it’s stretched or pressed, and that naturally drops as you get older. Researchers don’t rely on eyeballing it. They use devices that measure moisture levels and how quickly the skin rebounds.
In the trials, people took 2.5 to 10g of collagen peptides a day for 8 to 12 weeks. The biggest review so far looked at more than 100 trials and found improvements in both hydration and elasticity. The changes were modest but measurable.
What the research does point to is one scoop a day, every day, for a couple of months.
Collagen is a main part of your tendons, ligaments and cartilage, the bits that take the load when you train, run or walk. When you eat collagen, your body breaks it down into amino acids and peptides and uses them where it needs them. It’s an easy way to get more of the protein your connective tissue is made from.
Collagen products vary a lot. Some are blended with flavours, sweeteners or thickeners. That isn’t automatically bad, but it’s worth reading the back of the bag before you buy. Here’s what’s on ours.
One ingredient: 100% bovine collagen. No added flavours, sweeteners or fillers. Our ingredients list is one line long.
9g of protein per scoop. It’s unflavoured, so it goes into coffee, smoothies, porridge or baking without changing the taste.
In the studies, people took collagen every day for weeks or months, not just now and then. If you’re going to try it, tie it to something you already do daily, like your morning coffee, and give it at least a couple of months. Everyone
New look, same simple formula 🚨
Our Unflavoured Collagen is back in fresh packaging — and it’s still just one ingredient. 100% bovine collagen, 90g of protein per 100g, zero sugar, zero flavour, zero nasties.
It goes wherever your day goes. Coffee, tea, smoothie, soup: mixes in fully, tastes like nothing, does its job quietly.
Live on the website now ! 🫶🫶
18/07/2026
Only 20 bags left — grab yours before they’re gone 🍃
Gluten free. Source of protein. Detox friendly. Just one ingredient. Simple, clean, effective COLLAGEN
👉 Link in bio to order
18/07/2026
Only 20 bags left — grab yours before they’re gone 🍃
Gluten free. Source of protein. Detox friendly. Just one ingredient. Simple, clean, effective COLLAGEN
👉 Link in bio to order
🎬 Aftermovie from the launch of our new flavours!
A huge thank you to everyone who came along and helped make it such an awesome event. It was great to celebrate with our amazing community and see so many people enjoying the new range.
Congratulations to all the raffle winners! 🎉
And a massive thank you to for putting together this epic video and capturing the day so well. 🙌
07/06/2026
Our digi cam library from the Nailed It Nutrition launch last weekend 📸
So nice to finally meet everyone in person, the support meant the world. Loved seeing the buzz around our new products too, which are now live online 💚
Keen to get another one going soon.
30/05/2026
We started Nailed It Nutrition because we were sick of two things: chalky, gritty pea proteins, and the acne and gut issues that came with whey. We knew the problems were there and knew there had to be a better way, so we set out to build it ourselves. 🌱
Fast forward 2.5 years and we’ve sold thousands of bags all over New Zealand to kiwis who love and rave about our products. We get messages from customers in towns we didn’t even know existed, who genuinely love what we’ve created. That’s the part that keeps us going. 🫶
One of our biggest learnings along the way was to always put the customer at the forefront of every decision. And that’s exactly what we’ve done with what’s coming next 👇
After hundreds of emails and messages about our Vanilla Cinnamon and Chocolate being sold out, THEY’RE BACK. And they’re better than ever.
We’ve invested serious money into perfecting these recipes, sourcing the highest grade ingredients, and working with food technologists to enhance every detail. We’ve also dropped TWO brand new flavours:
⚡️ Salted Caramel
⚡️ Raspberry White Chocolate
All made from clean all-natural ingredients. Gut friendly. Gluten free. And still the only plant protein on the market with a genuinely smooth, creamy texture (no chalk, we promise). Made with fava bean protein, packed with vitamins and minerals your body will actually thank you for.
Our products are available now. We can’t wait for you to try them ❤️
25/05/2026
Saturday 30th May - launch day at Vellenoweth Green 🌿
This is your chance to get your hands on our Vanilla Cinnamon + Chocolate protein that’s been sold out (plus 2 brand new flavours) at an event-only discount BEFORE it drops online to everyone else.
Free smoothies, free catering, and free protein up for grabs in the raffle. Optional chill run at 9am, otherwise everyone meets at 9:30.
Music, good vibes, free stuff - bring everyone you know 🌿
Swipe for location 📍
Comment COLLAGEN 👇
We’re sending out a FREE bag to 3 lucky winners.
Our Nailed It Nutrition x Benson Detox Collagen is flying off the shelves — and for good reason.👍
Science-backed, premium quality, and already supporting thousands of Kiwi households on their journey to a healthier lifestyle.❤️
Day in a life as we build the biggest supplement company in Nz 🙌☝️
Click here to claim your Sponsored Listing.
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Address
91 Carbine Road
Auckland
1060
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