Sorrel & Co

How do you choose the ingredients? 🍲

I make a lot of soup, especially once the weather turns. I don't guess. The recipe is right there, and I build it in the same order every time. Your skin works the same way.

🥕 Start with the base: cleanse.
🫙 Add the liquid: on damp skin, Hydration Serum draws water in.
❄️ Lid off? Moisture escapes. Just like your skin barrier in winter.
🍲 So put the lid on: moisturizer helps seal that water in.

The order matters, and so do the ingredients. That's what your Skin Plan is: a recipe chosen for your skin.

Make your Skin Plan. Free. 30 seconds. No email required.
Free Hydration Serum with a purchase of $90 or more.
Link in bio, or visit https://sorrel.skin

— Kris 🍃

Bailey’s soaking up the fall sun. So is your skin. ☀️❄️

Snow’s on the way, but SPF season isn’t over. Our first snowstorm of the year is about to roll into Billings, and here’s why the sun still matters.

☁️ Cloudy days: UVA, the aging rays, still gets through.
🚗 Home, car, airplane: UVA passes through windows, too.
❄️ Snow: fresh snow reflects UV back up at your face.
🌡️ Cold doesn’t matter. UV isn’t heat.

Love a sunny window seat in January? So does UVA.

Honest moment: we haven’t found an SPF that meets our standards yet. Use one anyway. We believe in it enough to remind you.

Take the quiz and find your routine for the colder months. Then finish every morning with SPF.

Make your Skin Plan. Free. 30 seconds. No email required.
Link in bio, or visit https://sorrel.skin

— Kris 🍃

Winter is coming to Montana this weekend. As the temperature drops, the furnace kicks on and the air inside gets drier. Your skin feels it first. Tight by afternoon, rough patches, makeup that won’t sit right.

A few things that help:

💧 Keep the water lukewarm. Hot water strips away the oils your skin barrier uses to hold on to moisture.

💧 Apply hydration to damp skin, right after you wash.

💧 Seal it in with moisturizer while your skin is still a little damp.

💧 Run a humidifier where you sleep.

Small habits, done every day, make the biggest difference when the air turns dry.

Make your Skin Plan. Free. 30 seconds. No email required.
Link in bio.

— Kris 🍃

How long does a new skincare routine take to work? Here’s what to expect, week by week.

Connor and I were having a Sorrel meeting on his back porch when I saw these berries and had to run over and take a picture. Same bush, same sun, and they’re not all ripe at once. Your skin works the same way.

Within days: Skin feels softer and less tight.

4 to 8 weeks: Tone starts to even out. Skin feels calmer.

8 to 12 weeks: If your plan includes Face Serum with Retinol, this is when smoother texture shows up. Start slow, nights only, SPF every morning. A little dryness in the first few weeks is normal while your skin adjusts.

Every skin is different, so think of this as a guide, not a deadline. The hardest part is usually around week 3, when it’s tempting to quit or add something new. Don’t. Give it the season.

Save this for week 3.

Take the quiz. Make your Skin Plan. Know what to expect.
Free. 30 seconds. No email required.
Link in bio.

— Kris 🍃
Fall in Love with Your Skin Again, Episode 2

Why did it take me 30 years to figure out my skin? Honestly, it took Montana.

In Chicago and New York, I barely thought about my skin. If something flared up, I'd pop over to a beauty counter for a better concealer or the newest trendy serum. Cover it, move on.

Montana is different. Life here happens outside, in bright sun, and nobody's wearing much makeup on the river. In that light, there's nowhere to hide redness, breakouts, or flaking. (It's also why sunscreen is non-negotiable here.)

My frustration finally got to me. I didn't need another cover-up. I needed science, real evidence on how to get to the foundation of my frustration. Pun intended.

That's where the research, and Connor's background in microbiology, came in. That's how Sorrel was built in Montana.

If you've been covering instead of solving, you don't have to wait 30 years like I did.

Don't hide your skin. Take the quiz. Get a plan built for you. Free. 30 seconds. No email required.
Link in bio.

— Kris 🍃

Confession: between my trip to New York and all the birthday festivities, I forgot we were even doing this. We posted about it while I was away, but never this clearly. So let's count the frees. 🍂

1. Free standard shipping on orders $50+
2. A free Hydration Serum, a $38 value, on orders $90+. It's added automatically at checkout. No code needed.
3. Free Skin Plan. Personalized for you. No email required.
4. Fragrance-free, paraben-free, silicone-free, alcohol-free
5. Care-free. If your first order isn't right for you, you'll get a full refund or replacement within 30 days, with nothing to send back.

Now the part we actually love. Turn the bottle around. Hydration Serum has four weights of hyaluronic acid, and each one is listed separately on the label:

Sodium Hyaluronate Crosspolymer
Sodium Hyaluronate
Sodium Acetylated Hyaluronate
Hydrolyzed Sodium Hyaluronate

Most labels just say "hyaluronic acid." Ours tells you exactly which ones are inside.

Make your Skin Plan. Free. 30 seconds. No email required.
http://sorrel.skin

— Kris 🍃

Stay-at-home parent? I see you.

When I left a 15-year career to stay home with my four kids, the hardest part wasn't the work. It was everything that went missing. No title. No deadlines. No one telling me I did a good job. Here's what got me through:

1. I got dressed like I was going to work, because I was. There's research suggesting that what we wear shapes how we feel. I needed to feel capable, so I dressed for it.
2. I gave every day a routine. Laundry day, dust day, play day, you get the picture. And once a week, I'd organize one thing: a bathroom drawer, the junk drawer, a small closet. Small, repeatable things made me feel like I was accomplishing something, even on the days that felt like nothing moved.
3. I taught myself to cook. Connor had outgrown my chicken nuggets and cheese sandwiches. What started as necessity became a hobby, and a little creativity just for me.
4. I mowed the lawn when I needed alone time. Nobody follows you out there.
5. I bought myself flowers from the grocery store. Something beautiful to look at, just for me, to remind myself I was loved.
6. I learned to enjoy the sandbox. My mentor, Sue Miller, told me that, and I still think about it. Be present. Enjoy the process. Work can feel like play. There will never be another moment like that one.

That routine lesson stayed with me, and so did Sue's. A few steady minutes morning and night still feel like something I do for myself, not another chore. That's part of why Sorrel is built around a simple routine you can actually keep.

Save this, or send it to a stay-at-home parent you know. Tell them, I see you.

Make your Skin Plan. Free. 30 seconds. No email required.
Http://sorrel.skin

— Kris 🍃

Last weekend was my 40th high school reunion. Today I turn 58.

That's me with my sophomore girlfriends at my going-away party, right before my family moved to Madison, Wisconsin. I've been thinking about what I'd tell that girl.

Love yourself just the way you are. You're not just loved. You're lovable.

You don't have to achieve anything to earn it. Follow that voice you know well and love other people.

You'll marry your high school sweetheart. (Those two photos of us were taken the same day.) He'll teach you unconditional love, mostly by living it.

You'll have four kids, and they'll become your favorite people. In your 57th year, you'll start a skincare brand with them. I know. Stay with me.

You'll go through some unimaginable losses, too much to write here, and some unforgettable wins. You'll know what you believe, and it won't be a cliché. Your faith will sustain you and delight you, your family will stand by you, and you'll know true friendship.

And one day you'll stand in a river holding a brown trout, with the best skin of your life. (wink)

One of my kids asked me the other day, half joking, "Does your birthday really mean as much when you're that old?"

Yes. It does. But I'm not waiting for anyone else to celebrate me. I'm celebrating myself. My hard-fought years. My hallelujahs. Knowing who I am, and finally feeling like myself in my own skin.

What would you tell your younger self? Write it in the comments. I'll read every one.
— Kris 🍃

Ever wonder how an apple stays crisp for weeks on your counter?

It's the peel. Apples make a thin, natural wax that holds their water in.

Your skin has its own version. It's called your barrier, and its job is the same: keep the water where it belongs.

This time of year, that job gets harder. Dry fall air and furnace heat pull water out of your skin. That's the tight, dull, flaky feeling that shows up every October.

Our Hydration Serum puts water back in. It has four sizes of hyaluronic acid, the ingredient that pulls in water and holds it, each one hydrating at a slightly different depth.

How to use it: apply to damp skin, then seal it in with your moisturizer. The serum adds the water. Your moisturizer helps keep it there, like a peel.

On us this fall: a free Hydration Serum with any purchase of $90 or more, added automatically at checkout. No code needed.

Make your Skin Plan. Free. 30 seconds. No email required.
Http://sorrel.skin

— Kris 🍃