Hair by Lauren Goodwin

If you’ve had your hair highlighted by me, chances are I’ve spent part of your appointment teasing your hair and even more time detangling it at the shampoo bowl. It’s one of my favorite ways to create that soft, seamless lived-in blend we all love.

Lately, though, I’ve been using a technique called airtouch, and I have to say, I’m hooked.

Instead of teasing, the airtouch technique uses air to blow out new growth and shorter hairs before lightening. That means less time spent applying foils, no painful detangling at the shampoo bowl, and the same beautifully seamless result.

I think this result speaks for itself. ✨

I’m so excited to finally offer formaldehyde-free keratin treatments! If you’ve been wanting smoother, shinier, more manageable hair, swipe to see if this treatment is right for you.

Appointments are now available to book on my website for dates beginning August 12. ✨

What is lived-in color? And what do I mean when I say it’s my specialty?

Lived-in color isn’t about skipping salon visits. It’s about creating color that looks just as intentional months later as it did the day you left.

This 6-hour transformation was designed to create soft, dimensional lightness while embracing her natural base. On long, dark, dense hair, that often means choosing longevity over high maintenance.

A transformative blonding appointment is a larger investment upfront, but it can save you both time and money in the long run.

Her last appointment was over a year ago, and because this color was designed to grow out seamlessly, she can continue wearing it for as long as she’d like before coming back in.

By embracing your natural base, we create a customized color plan that fits your lifestyle, your budget, and your goals while still keeping your hair looking fresh.

Whether your ideal maintenance is every 6 weeks or every 6+ months, we’ll create a color plan that’s built around you, not the other way around. ✨

sandy blended blonde 🤎

summer refresh 🌞

vanilla blonde 🍦

All smiles when the blonde looks this good. 🤍

Excited to submit this look for the BTC One Shot Awards 2026 ✨

Category: Blondes

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