The Plan by Lauren Truslow

It’s LAUNCH DAY!!! 🎉 Which also means it’s Lauren Truslow birthday, making today extra special for so many reasons. 🤍

Today marks our 6th launch day…six years of The Plan by Lauren Truslow, of planning with heart and purpose, and building a brand that has become so much more than just a planner.

Over the years, this brand has reminded us of the importance of planning our days, making space for what matters, and taking care of ourselves so we aren’t constantly pouring from an empty cup. It’s brought so much energy, creativity, fun, and purpose into our lives but most importantly, it has connected us with so many incredible women along the way.

We’re so grateful for every person who has planned alongside us, shared their plans with us, cheered us on, and made this little brand what it is today.

And now… it’s time to do it all over again. ✨

The 2027 collection is officially LIVE for preorder! We can’t wait to see where this next year takes us.

Happy birthday, Lauren, and happy launch day to The Plan! 🥂📖 We’re so grateful you’re here for it.

Today is the day! 💖 The 2027 Plan by Lauren Truslow collection is officially here, and we’re so excited for you to start planning ahead. Pre-orders are officially open now through August 31st, so you can reserve your 2027 planner before they’re gone. Choose from our four beautiful covers, created by talented female artists, and select the planner layout that works best for you — Simple (week at a glance) or Regular (day at a glance). Plus, the first 100 pre-orders will receive a free journal with their purchase. Start planning your 2027 with a plan that works for you!

Every planner purchased gives back. 👑

Our Plan with a Purpose planners help support two organizations that are making a real difference: Harper’s Homefront Heroes and the Miss South Carolina Scholarship Organization.

When you purchase one, you’re not just investing in a beautiful planner—you’re investing in scholarships, military families, and meaningful impact.

✨ Limited quantities remain, so don’t wait to grab yours before they’re gone. Shop today and plan with purpose.

Happy 4th of July! ❤️🤍💙

We’re celebrating America’s 250th anniversary with our biggest holiday sale!

✨ Enjoy 25% off sitewide.
✨ Plus, snag our remaining 2026 planners for just $10 while supplies last!

Whether you’re planning ahead, shopping for a gift, or treating yourself, now is the perfect time to stock up.

Sale ends soon—don’t miss it! 🎆

Camp season is almost here ✨☀️

The Camp Plan Bundle is now 50% OFF and made to keep every little detail of summer in one place — from packing checklists and schedules to memories they’ll never want to forget. The sweetest companion for your camper all summer long 💌

Grab yours while the sale lasts!

75% OFF planners?! Yes, really ✨

Your future self will thank you for this one. There’s still so much of the year ahead, and the perfect time to get organized is now. Whether you’re planning routines, goals, travel, work, or everyday life, these planners are designed to help you live with more intention and less chaos.

Limited quantities left — shop your favorite before they’re gone 💫

A gift they’ll actually use 🎓
Our Academic Planner is perfect for graduation gifts or end-of-year surprises for any student in your life- helping them stay organized, confident, and ready for what’s next 🤍

Want to finally start keeping track of all the recipes you’ve love? The Recipe Plan is designed for YOUR kitchen 👩‍🍳 space to write, organize, and come back to your go-to meals, drinks, and everything in between!

Graduation season is here and we have the perfect gift! The Academic Plan and The Plan with a Purpose are thoughtful ways to celebrate what’s next✨ Gift a student in your life the opportunity to be organized, inspired, and ready for their next chapter 🤍🎓

The little things that make planning feel better✨
Our to-do tear pads, notebooks, and accessories are here to help you stay organized- one list, one page, one moment at a time 🤍✨