Makeup By Sarah Fendrich
Bay Area makeup artist & founder of cruelty-free cosmetics. 20+ years of experience, trained at Bobbi Brown & Christian Dior.
Lipstick line, makeup lessons, events, weddings & photo shoots. ๐ Best Health & Wellness Beauty โ Danville, CA 94506
Been playing with AI to bring my Lipstick & Lip Gloss to life for summer ๐
This whole scene is generated, not filmed โ a little experiment I wanted to try.
"Russian" red lipstick or "Pink Rocks Remix" shimmer โ which one are you reaching for this summer? ๐
Shop the lipstick in the shade "Russian": https://sarahfendrich.com/products/lipstick-luxury and the gloss in the shade "Pink Rocks Remix": https://sarahfendrich.com/products/lipgloss-glossware
When there's no vanity in sight... but there IS a John Deere. ๐โจ
Powdering up at my uncle's place in Vancouver, WA โ turns out good natural light beats a fancy mirror every time. Wearing my Dual Powder for that soft, blurred, all-day finish, even on tractor touch-up duty. ๐
Where's the most random place you've ever done your makeup? Tell me below! ๐
๐๏ธ Shop Dual Powder: https://sarahfendrich.com/products/dual-powder-foundation-full-coverage
Even World Cup goalkeepers can't resist great skincare. โฝ๐งด Introducing our Chamomile Facial Wash โ a gentle, botanical gel cleanser formulated with chamomile, elderflower, and white willow bark. Suitable for all skin types, vegan, and cruelty-free. Because the real win is glowing skin. ๐ผ
โฝ Comment your team's flag below โ let's see who's got the most game-day glow!
๐ Shop here: https://www.sarahfendrich.com/products/chamomile-facial-wash-by-sarah-fendrich
Your skin, defended by nature. โจ
Introducing BB Cream Tinted Moisturizer by Sarah Fendrich โ lightweight, buildable coverage powered by nature's most potent ingredients. Chamomile to calm. Cucumber to refresh. Aloe Vera to soothe. Ginseng to defend.
One product. Flawless skin. All day.
๐ Shop now: https://sarahfendrich.com/products/bb-cream-age-defense-anti-age-tinted-moisturizer
The secret to a foolproof eyeliner look is all in the technique โจ
I just posted a new tutorial breaking down exactly how to apply eyeliner for a clean, precise line โ a technique that works on every eye shape and skill level. Whether you're a beginner or just want to sharpen your skills, this one's for you!
๐ฅ Watch the full step-by-step tutorial here:
https://sarahfendrich.com/blogs/beauty-tips/how-to-apply-eyeliner-like-a-pro
๐๏ธ Shop the products I used at SarahFendrich.com
My clients this week โจ Every face is different โ every look is custom.
Whether you need a natural glow or full glam, I create makeup that fits YOU.
๐
Book your appointment: https://calendly.com/sarah-makeup
๐๏ธ Shop my products at SarahFendrich.com
06/26/2026
New tutorial is live! ๐๏ธ How to apply eyeliner without the wobble โ gel vs. kohl, where to start, and the exact technique I teach every private client.
Watch here ๐
Eyeliner tutorial โจ In this tutorial I walk you through how to apply eyeliner like a ...
Two little girls, one play makeup kit, and zero hesitation ๐๐
Watching the next generation fall in love with makeup โจ
Ready for the real thing? ๐ SarahFendrich.com
Stop starting your eyeliner at the inner corner โ here's why โ๏ธ
This one tip completely changes the shape of your eye. Watch to the end!
๐ฅ Full eyeliner tutorial on YouTube โ link in bio!
๐๏ธ Shop at SarahFendrich.com
Lipstick that actually feels good on your lips ๐
I filmed this quick clip applying my Lipstick Luxury in Gumball โ and I had to share it because this formula is everything. Rich, creamy color, all-day moisture, Vitamin E, and a subtle vanilla scent. No drying out, no fading, no touch-ups needed.
Available in 41 shades for every skin tone and occasion. Shop here ๐๏ธ
https://sarahfendrich.com/products/lipstick-luxury
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Address
Danville, CA
94506
Opening Hours
| Monday | 9am - 5pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Friday | 9am - 5pm |
