EarthyGirls Beauty

On his 70th birthday, Kevin Costner honored Whitney Houston by resharing this photo and writing:

“This photo reminds me of how lucky I am to be getting another birthday. We lost such a light when we lost Whitney.”

That message still hits just as hard today. Whitney’s light continues to shine through the people she touched, the love she gave, and the legacy she left behind — on screen, on stage, and in our hearts.💜

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Imagine waking up to Sedona’s red rocks, starting your morning with yoga and a sound bath, then ending the day with an herbal soak under the stars. 🖤

That’s the kind of reset waiting at Jenesis House, the four-acre wellness retreat created by Jenesis LaForcarde, Arizona’s first Black woman resort owner. After visiting wellness spaces where she rarely saw other women of color, LaForcarde built the inclusive sanctuary she wanted to experience herself.

Now, with the retreat already reaching 85 percent occupancy for the rest of the year, travelers are clearly ready for what she created. Read more in the comments for an inside look at the Black woman-owned Sedona wellness retreat redefining what it means to truly reset.

📸: Miles Marshall Lewis

Mattel is releasing the first ever Barbie Signature Whitney Houston Doll in August 2026, priced at approximately $59.40. This collector's item features her iconic lavender dress, voluminous '80s curls, and a design inspired by her "I Wanna Dance with Somebody" music video.

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EarthyGirls Beauty: A Legacy of Holistic Healing and Natural Beauty Beauty: New York, NY – EarthyGirls Beauty, founded in 2002 by Cynoria L. Reed, has become a respected name in the natural and holistic hair...

Ever wonder why your skincare doesn't feel as "alive" when it comes from a massive warehouse? 🌿

The truth is, big-box brands often prioritize shelf-life over ingredient potency. At Earthy Girls Beauty, we do things differently. As a Doctor of Functional Medicine, I believe your skin deserves high-vibrational, plant-sourced ingredients at their peak freshness.

That’s the beauty of small-batch. Each jar is crafted with intention, ensuring that the botanical actives are as potent as nature intended. It’s not just skincare; it’s a fresh, mindful ritual from our hands to yours.

Choosing small-batch means you’re choosing ingredients that haven’t been sitting in a shipping container for months. It’s the human side of beauty: intentional, fresh, and made with love.

Ready to feel the difference of truly fresh skincare?

Some of these brands don’t show up for Black women…they show up when it’s time to profit from us.They see our buying power… and suddenly the romance starts.

They get very intentional about centering Black people, Black women especially—but only at very specific times:
Martin Luther King Jr. Day.
Black History Month.
Juneteenth.
The holiday season.

See the pattern?

That’s when the messaging shifts.
That’s when we suddenly become the focus. When you start seeing “Black-owned” everywhere.

And then their consistency changes.
No real engagement.
No connection beyond the campaign.
And if I’m being honest, some of it feels manufactured.

So here are a few things I personally pay attention to:
1. A page that suddenly appears—or gets very active—around key cultural moments

2. You check Page Transparency and realize the page is new, recently renamed… or managed overseas

3. The brand has changed names multiple times or has a vague, hard-to-follow backstory

4.The content feels generic… like it could apply to anyone. A lot of “relatable” or first-person stories, but no real people connected to them

5.The comments/reviews feel off… repetitive things like “I got mine” or “I love it” with no real detail or personal voice

6. Heavy use of Black imagery, but no visible Black leadership or presence behind the brand

7. Little to no engagement with the community unless something is being sold

I’m not saying every brand is like this.
But I am saying:
Every brand that markets to Black women is not necessarily rooted in or accountable to us.

Pay attention to who shows up consistently… not just seasonally.

Netflix is continuing this festive season with a toast to romance, dropping the official trailer for 'Love & W**e', its new South African romcom