AM Beauty
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AM Beauty was born out of passion for results driven skincare✨
The cleanser that just gets the job done!🫧🛀
A good skincare routine starts with getting the basics right and this gentle foaming gel cleanses away the day without leaving your skin feeling dry or stripped. It deeply cleanses, helps maintain your skin’s natural moisture, leaves skin feeling fresh, balanced & comfortable and our personal favourite, its suitable for all skin types.
Morning or night, it’s the step you’ll never want to skip.
DailySkincare CleanSkin AMBeautyGirls
05/10/2026
Today’s to-do list:
☐ Get my life together
☐ Reply to that message I’ve been ignoring
☐ Drink more water
☑️ Take care of my skin ✨
Because some things on the to-do list are non-negotiable. 🤭💗
Clean. Hydrate. Moisturise. Protect. Repeat.
AMBeautyGirls SkincareEssentials
We’ve been talking about cleansers 🫧, serums🧴, lip peptides 💋 and all the things that keep your skin looking good… but now let’s talk about the real summer essential. ☀️🤩 Because the sun is out, the plans are being made, and SPF needs to be coming with you.
Our SPF 40 Face & Body Sunscreen Mist is easy to reapply, and perfect for keeping that skin protected while you’re out walking on sunshine.
Summer skin prep starts now. Are you even ready? ⛱️🩱🩳
28/09/2026
If you live in Cape Town, this one is for you!
We’re giving YOU + a friend the chance to WIN 2 x General Access Tickets to the Beauty Squad Expo 2026 in Cape Town! 💜💄
📍 Cape Town
📅 Sunday, 11 October 2026
🎟️ 2 x General Access Tickets
Want to win? It’s easy! 👇
💗 Make sure you’re following AM Beauty
💗 Tag the friend you’d take with you
💗 Comment below 👇
28/09/2026
Okay, no need to panic! Blush has entered the chat, and she’s not planning to disappear on us anytime soon❤️💋
The every-girl-essential for a reason. Our Blush Lip Peptide gives your lips that soft, rosy tint while helping keep them hydrated, smooth and glossy. Wear it on its own for that effortless “I just have naturally pretty lips” look, or layer it over your favourite liner when you’re feeling a little extra.
Blush = the one you’ll keep reaching for, she’s making us blush! ☺️
HydratedLips EverydayLip AMBeautyGirls
5 shades? Check. 💋
But wait… something feels a little too empty here. We swatched almost the entire Lip Peptide collection and somehow Blush has mysteriously disappeared🤨💗
Then again… maybe she’s just fashionably late? 😂 most of you guessed right on our previous post & that makes us so happy 💄🫶
BeautyTok AMBeautyGirls
23/09/2026
Over the last few weeks, we’ve introduced our lip peptides to you. We’re playing a little game of “spot the missing shade” 👀💗
5 of our 6 Lip Peptides are here…
but who’s missing? 💋
Think you know? Drop your guess below. ⬇️
Part 2/3: The birth of AM Beauty 🩷
It started with an obsession. An obsession with skincare, with understanding what our skin actually needs, and with that feeling you get when you find the product that just works. Somewhere between trying new products, building routines and talking about skincare way too much, an idea started to take shape…
What if we created our own?
And just like that, AM Beauty was born. 😁🤩But this is only part of the story…
You’re hearing it from Mr AM Beauty himself 👀
Part 3 up next . 🎙️ 🕰️
SkincareJourney
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Real people. Real reviews. Real skincare results. 🫶🏼
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John Zikhali Rd, Next To Botanic Gardens
Durban
4091
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